Donor Pulse Report: Ireland 2022

Our Donor Pulse research tracks changing consumer habits and attitudes to charity and fundraising on a periodic basis – and this marks our first edition exclusively focused on Ireland.

What you’ll find in this report:

• Positive sentiment: 87% of Irish adults donated to charity in the first three months of the year. Find out which causes resonate with the public the most.
• Give and forget: Consumer giving platforms hinder people’s ability to recall a charity’s name. Learn how to make your charity stand out and how to connect with your donors on a deeper level.
• Social element: 58% of the public intend to participate in fundraising events this year. Discover why you should focus on social activities over formal events like black-tie dinners or networking sessions.

Donor Pulse is a report from Enthuse – the fundraising, donations, and events registration platform – looking at the public’s changing attitudes to charities and giving.

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